캘리그래피 활용 매체의 조형적 표현 연구

A Study on Formative Expression Utilizing Calligraphy Cases

초록

Calligraphy of today is expanding beyond formative art and design into a new aesthetic image domain by being actively combined with movie, video, literature and so on. The increasing interest in calligraphic design in a wide range of fields indicates that calligraphy is no longer limited as a communication tool via familiar fonts but now has an artistic expression function. This study, therefore, examines the concept and formative characteristics of calligraphy based on its social and historical background in which it first emerged and projects its future development as an effective, individualized visual and image expression through investigation and analysis of its applications in a variety of media. Through the literatures and study articles, we examined the concept and expressive characteristics of calligraphy. Also we investigated formative characteristics through analysis its applications of media. The media were divided into roughly print media and image media The expression characteristics and formative element of calligraphy which is applied with more creativity and experimentalism were studied by analysis. The results revealed that calligraphy is an important element in many areas and it has a variety of roles with a wide range of expression. From the results of analysis, we summarized as follows: First, the shapes and margins of calligraphy departed from reproductive characteristic and now had uniqueness with its irregular outlines and strokes. Since calligraphy is the result of natural hand movement, a calligraphic piece created by a different person has a different formative style, it can effectively be used in creating the overall image and it has high influencing power on conveying the unique personality and feeling through characteristic images. Second, the layout of calligraphy appears to be different depending on the characteristics of the media that carries it and there are many designs with calligraphy as a central structure or a uniform design element. Therefore, the formative aesthetics of letters must be maximized and typographic aspect must be considered. Third, calligraphic expressions are mostly in black, lacking diversity in colors and requiring varied attempts. Continuous research and development of calligraphy colors and their applications are necessary for improved readability as well as for expression with unique personality.

키워드

캘리그래피의 활용; 표현의 조형성; Usage of Calligraphy; Formative Expression
제목
캘리그래피 활용 매체의 조형적 표현 연구
제목 (타언어)
A Study on Formative Expression Utilizing Calligraphy Cases
저자
박시현; 김성훈
발행일
2012-03
저널명
한국디자인문화학회지
권
18
호
1
페이지
129 ~ 141