중국 H5게임 로딩 인터페이스 유형에 따른 사용자의 인지적 몰입과 주관적 시간지각에 관한 연구

초록

With the expansion of the H5 game market in China in recent years, loading interfaces have also received public attention. This study explores the effects of the filler elements – text with/without emotional tendencies and dynamic effect types - on users' cognitive absorption and time perceptions based on the loading interface that users see when opening H5 games with their cell phones. The analysis results show that filler type has a significant effect on users' cognitive absorption and subjective time perception, while users' cognitive absorption has a significant effect on subjective time perception.

키워드