일본애니메이션 제작 현장 탐방

(A) Report on Japanese Animation Production

초록

This paper is a summary of the interview for Target markets , production systems , such new media and architecture. After Japan "s animation field trips (AIC, Eiken studio , studio DEEN , studio KUMA) Domestic animation industry will continue to ensure a source of technology in the center of the creator , it has been tilting the effort , such as improvement of global expansion and marketing cooperation . However , the fact is issues such as theatrical repellent phenomenon and TV broadcast animation of audience share slump is not yet resolved . Slump of these domestic market again lead to domestic investment rigor in the foray into overseas markets , because there is a possibility that acts on the distribution of disadvantage of equity and revenue , there is a need for re- development of domestic industry . Japanese animation is getting a lot of debt from cartoon. TV animation series in which the comic to the original is also the majority. Source content of the DVD animation is also the majority of the cartoonist. And comics to fit the new media age also was trying to turn into a new form. You can find the big three suggested in the production of Japanese animation industry. First, the technical capabilities that you want to maintain a constant brand quality of the animation to be loved long period, the second to have been efforts such as the production system, to create a system through efficient production management in order to maintain the time reduction and quality of production costs and that is to develop a digital base of new production method has the sake of low-down. Finally, is it that you are going to accumulate the relevant technical know-how is interested in expansion in new media.

키워드

Animation Industry; Japan Animation Production; TV Animation; Animation Brand; Animation New Media; 애니메이션 산업; 일본 애니메이션 제작현장; 애니메이션 제작; 애니메이션 유통; 일본 애니메이션 뉴미디어; 애니메이션 제작 솔루션
제목
일본애니메이션 제작 현장 탐방
제목 (타언어)
(A) Report on Japanese Animation Production
저자
장효진; 한혜경; 김영재
발행일
2015-06
저널명
인문콘텐츠
호
37
페이지
195 ~ 214